5 Minutes With an Expert: Kirsty Campbell

An interview with Kirsty Campbell, Director and Commercial Adviser

By Alice Tregunna

Kirsty is a professional director and commercial adviser who has held a range of roles in

corporate finance, banking, law, and regulation.

She is a Public Trust board member, an independent director of NZHL, Salt Funds, Toitū

Envirocare, and New Plymouth PIF Guardians. She is also a member of the NZ Markets

Disciplinary Tribunal and the ArcAngels Advisory Board, amongst other governance roles.

Her previous roles include Simplicity NZ (Independent Director), the Financial Markets

Authority (Head of Supervision) and ANZ Commercial Banking.

Kirsty is a Chartered Member of the Institute of Directors, an Accredited Investment

Fiduciary®, a certified member of INFINZ, and a member of Global Women. She has a

Bachelor of Law (Hons) and a post-graduate Diploma in Legal Practice, from the University of


Kirsty shares her words of wisdom as a professional director and commercial adviser with extensive experience in the compliance industry.

Kirsty Campbell Director/Commercial Advisor

What roles have you held in the New Zealand AML sector?

Whilst at the FMA, I was Head of Supervision, which included AML/CFT monitoring for FMA’s reporting entities. I also sat on the NZ National Co-ordination Committee representing FMA and attended a couple of FATF Plenaries representing FMA/NZ. I also completed APG Assessor Training – now that was fun! Mind you, that’s all old hat now.


Have a really good CRM with the ability to capture and store customer information securely and in a way that informs your relationship with them and truly allows you to assess the ML/TF risk – and enhance your customer value proposition at the same time. It’s not just a compliance exercise!

Are you being rewarded for the risk you are taking? Understanding your ML/TF risks means you can understand whether or not it’s worth maintaining or growing a customer relationship or supporting a product. If you are getting paid peanuts but taking on significant regulatory risk, then why do it? It’s not good business.

Ask the experts! If in doubt, get help (or at least get trained). The AML/CFT Act is an awkward wee beastie and can be hard to interpret sometimes. The guidance (understandably) is principle-based and so can be hard to apply in practice. Do you really know where the lines are drawn?

Don’t try and design, build and operate an AML/CFT framework by yourself unless you really know what you are doing.

For advice on choosing an expert to help with your AML framework read 'How to Choose The Right AML Provider'.